If you’ve been using AI services such as Copilot or ChatGPT in your business, you will know how helpful it can be. Whether analysing a spreadsheet, summarising an email or  generating ideas, these AI tools can save you time and effort. But, like any powerful tool, they come with their own risks. One big concern is how they learn from the data they are given. In this article we dive into why this is important and what you need to watch out for.

The Benefits of Using Artificial Intelligence

First, let’s talk about the good stuff, these tools can:

• Analyse data: Do you have a spreadsheet that needs sorting or analysing? AI can help make sense of your numbers and provide an overview of the data.
• Summarise emails and documents: Do you get long emails? AI can provide a short summary or emails and documents.
• Generate ideas: We all get writers block at times or need help with new ideas. AI can offer fresh ideas and perspectives.

These are just a few ways AI can make your day easier and is like having an extra pair of hands in the office.

The Big Risk: Data Sensitivity

As with a lot of things that are positive, there are some gotchas and with AI the big issue is how they learn from the data they process and what they do with this knowledge. Entering sensitive or confidential information into AI is risky. Imagine typing in your company’s secret algorithm, customer medical data or other confidential information and someone else finding and using this data!

What Does “Training” Mean?

When we say AI “trains” on data, we mean it learns from the input it receives to improve its responses. The more data it gets, the better it gets with responding with relevant and accurate answers. This also means that any sensitive information provided can be part of this learning process.

Think Before You Paste

Before you paste that critical bit of information into ChatGPT, ask yourself:

• • Is this data private or confidential? If yes, don’t enter it or seek permission.
  • Could this information harm my business if it were leaked? If yes, it is best not to share it.
  • Would you be comfortable with this information being out in the public domain? If not, don’t enter it into the AI.

Practical Tips to Stay Safe

Here are some simple tips to help you use AI safely.

• Confirm with the AI service you use whether the data you enter is publicly available or only accessible within your account or business If this is unknown or even if you don’t want others in your business to see this information:
  • Avoid sensitive data.  Do not input sensitive personal, financial, medical, or proprietary business information.
  • Use anonymised data. If you need to use real data, make sure it is anonymised. Remove names, addresses, and any other identifying details.
• Train your team. Make sure your staff is aware of the risks and understand what types of information should not be shared with AI tools.

Conclusion: Use AI Wisely & Stay Secure

AI is a fantastic assistant, but remember: with great power comes great responsibility. By being mindful of what data you enter and take steps to protect sensitive information. As with most things – if in doubt be careful as to what you enter.

If you are in Australia and need any help with implementing AI systems within your business, please contact DP Computing.